LifeEnsured
Web and SaaS
end-of-life digital asset planning
SHOW HN2011
How HN took it
2 positive, 6 neutral or asking, 1 mixed, 3 critical, out of 12 comments about the project. Thread score -0.04.
Execution: 1 for, 1 againstPricing: 0 for, 1 againstDocs: 1 for, 0 against
The thread, comment by comment
Each row is a top-level comment and its replies, in HN's order. Select a cell to open that comment on HN.
positive neutral or mixed critical about another commenter or something else the maker
What HN said
What people liked
Timely service as digital life grows; well-handled objections
From 1 comment
After almost getting killed while traveling in Cambodia (reckless motorcycle driver hit me), I was wondering about this. It dawned on me that it might take a few years for…
lionhearted on HN
Well-written site copy
From 1 comment
The verbiage on the site is well written. Kudos.
workhorse on HN
Morbid but necessary niche
From 1 comment
Morbid, but very necessary app. How do you notify people? Via phone? Email?
JonLim on HN
Objections
Hard to market since people avoid thinking about death
From 1 comment
Agree – cracking this market is an interesting challenge. One of the biggest hurdles we’ve got is that people really don’t like thinking about their own demise. As for estate…
michaelaiello on HN
Design and colour scheme feel too Web 2.0 for the subject
From 1 comment
After almost getting killed while traveling in Cambodia (reckless motorcycle driver hit me), I was wondering about this. It dawned on me that it might take a few years for…
lionhearted on HN
Price should be lower for younger users
From 1 comment
Shouldn't this be cheaper the younger I am? My chances of dying at 27 are not as high as 24 USD per year.
dfgonzalez on HN
Requests
Public API for posting or automating messages
From 1 comment
I would like an API please. My dark humor would force me to write a bot to make tweets from hell.
mathgladiator on HN
Non-US support beyond social security detection
From 1 comment
Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
deadmansshoes on HN
Questions
Is the service US only?
From 1 comment
Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
deadmansshoes on HN
Can the estate pay the fee?
From 1 comment
Is this US only? I don't see this on your FAQ, but references to social security would imply it is. Can a one-off fee be payable by the estate?
deadmansshoes on HN
How are death notifications sent?
From 1 comment
Morbid, but very necessary app. How do you notify people? Via phone? Email?
JonLim on HN
Alternatives named
Entrustet
From 2 comments
One of my friends started https://www.entrustet.com/ a few years back. Looks like it's effectively the same service as LifeEnsured.
listrophy on HNLooks like http://www.entrustet.com
danvoell on HN
LegacyLocker
From 1 comment
It is going to be tough to market. Estate planners are lawyers and thus can't ethically take affiliate payments, so they have little reason to push your products. I assume you…
jcampbell1 on HN